The people make Insight a great place to work. The different personalities of everyone here blend well together. We have a lot of fun and laugh a lot, but we work hard as well.
As founder of the agency, Jim has overseen the growth and success of Insight since 1988. His client-centered approach and thorough study of clients and their industries set the stage for Insight’s long relationships with a diverse list of established clients including retail, consumer and business-to-business. A UW-Green Bay graduate, Jim’s desire to offer comprehensive marketing communications capabilities makes him—and Insight—unique in our area.
Niki brings a strong background in business, radio and media negotiation, as well as practical marketing savvy, to her account management role. Clients rely on Niki for an honest assessment of their needs and expert strategic direction. A graduate of the University of Wisconsin, her never-ending drive and commitment to her clients makes her a leader and an integral part of Insight’s success.
After several years at Milwaukee and Fox Valley ad agencies, Jay made the jump north and brought his award-winning concepts, design skills, technical savvy and creative management experience to Insight. His understanding of current design and marketing trends and comprehensive approach to projects make him a natural creative leader. Jay combines more than 20 years of experience with a degree from UW-Milwaukee.
Sam brings thoughtful logic, sharp attention to detail and diverse artistic talents to her role as visual content designer. With a passion for typography and a knack for creative problem solving, Sam’s smart design elevates the overall message on both traditional and digital projects for Insight’s clients. She got her start as an art director at a marketing communications agency and holds a bachelor’s degree in design arts from UW-Green Bay.
Justin builds, designs and maintains custom websites for Insight’s wide-ranging client base. As a former business owner, Justin understands that your website should work as a major conduit for achieving marketing and sales goals. His strategic, results-oriented approach—combined with a can-do attitude, exceptional tech savvy and constant desire to learn—makes Justin an incredible asset to Insight’s creative department. Prior to joining Insight, Justin ran a website design and development company providing full-service creative solutions. He holds an associate degree in software application development from Rasmussen College.
Andy brings over 20 years of marketing, media buying and client services experience to his management role at insight. His outgoing personality makes him approachable and easy to work with on all projects, from big picture strategy to daily tasks. Andy’s well-rounded experience—including in-house marketing coordination, media buying with a Green Bay ad agency and ad sales at TV stations and newspapers—gives him a unique and knowledgeable perspective to ensure Insight clients get the most from their media budgets. Andy holds a marketing degree from the University of Wisconsin—Whitewater.
Brian brings a varied background in hospitality, Green Bay-area media sales and over 20 years of account management experience to his position as an account executive at Insight. His ability to listen carefully, strategize and make smart recommendations helps his clients meet—and often exceed—their marketing goals. His outgoing personality and attention to detail are always appreciated. Brian holds a degree in hospitality and tourism management from the University of Wisconsin—Stout.
Cindy oversees job traffic, making sure jobs move efficiently through the agency — and stay within budget — as well as handling billing and accounting services. She has a degree in accounting from Fox Valley Technical College and previously worked her way up at Ideas that Deliver as accountant, traffic manager and finally business director. Cindy brings over 25 years of agency experience to her position at Insight.
Molly brings years of TV station, video production and creative copywriting experience to her media role at Insight. With wide-ranging broadcast knowledge, and an impressive gift for organization, Molly ensures every detail is accounted for in our clients’ media buys. A UW-Green Bay graduate, Molly’s professional talents are well complemented by her outgoing personality and upbeat attitude.
Emily was managing editor of the national cable marketing magazine delight!, and previously managed marketing projects for top cable providers in the nation. Diverse writing experience, combined with exceptional organization and strategic planning skills, make Emily a key component of the content department. Emily holds a degree from UW-Oshkosh in journalism, with an emphasis in advertising/public relations.
Jenny brings a unique blend of corporate and agency experience in her role as social media coordinator. As an essential part of the content department, she is able to showcase her diverse writing expertise and tech skills throughout all of her social media efforts. Jenny holds a degree from UW-Whitewater in public relations, with an emphasis in journalism.
I know plenty of people who dread their job and live for the weekends. If you work at Insight, you don't feel this way... I like coming into work each day, performing well at a job I enjoy and find rewarding, not to mention being immersed in a culture of co-workers that feel like a second family.
Working at Insight is NEVER boring! We have big personalities, the clients keep it challenging (in a good way) and the work is always creative. I can’t imagine working anywhere else.
"At Insight, the amount of collaboration, dedication and pure talent from the entire team never ceases to amaze me. Having the chance to create and put together every piece of the marketing puzzle to help a client is the best part of the job.
Working at Insight is fulfilling both personally and professionally. Jim takes great pride in bringing in the right mix of talent, personality and experience when hiring. And that’s why we have a team that respects each other, produces great work and gets along well inside and outside of work.