Web
Justin Parsons
Director of Front-end Development
Meet Justin, Insight’s resident website guru and car enthusiast.
As our director of front-end development, Justin designs, builds and maintains custom websites for our wide-ranging client base. He combines his tech expertise with a strategic, results-oriented approach to build new high-quality websites and to improve the look, functionality and overall performance of existing sites.
Communication with substance.SM
Justin embodies communication with substance by building and designing websites that are accessible and easy to navigate, while also clearly getting the client’s message across as soon as visitors land on the site.How he got here
Justin’s initial interest in development stemmed from his life-long love of video games. He obtained his associate’s degree in software development, where he realized he was much more interested in the front-end side of things through taking HTML and web development courses. He continued to hone his knowledge and began his own freelance web development business, which he ran for 2 years.
Soon, Justin decided to give agency life a try and started following various agencies in the area. Insight stood out to him because of the well-thought-out campaigns they were producing, so he applied as soon as a development position opened. He came on board in 2018 and has been creating stunning, functional websites for our clients—including redesigning the Insight website—ever since.
To Justin, working at Insight means...
Being trusted to make the right decisions that will benefit our clients the most and having the freedom to be ourselves and express our ideas. Everyone is watching out for the needs of our clients, and we work closely in a collaborative environment to share our ideas so that every avenue is explored and we can be confident that we are providing the best results for our clients.
Justin's #1 marketing tip
Always keep your customer top-of-mind in any decisions you make. Every feature and piece of copy on your website should be seen through the lens of your target audience.
Fun fact
Along with his love of developing websites, Justin is also a passionate auto enthusiast. A converted speed demon, he owned a MazdaSpeed3 before becoming a dad and he still greatly enjoys going to car shows, races and other automobile events when he can.
