Delivering Communication with substance since 1988.
As the longest standing advertising agency in Green Bay, Insight Creative, Inc. has served clients in a wide variety of industries since President Jim von Hoff opened the agency with his wife, Monica, in 1988.
What began as an agency of two, has since grown to a full-service team of talented employees each offering specialized skillsets. From the very beginning, Jim’s vision was to bring all services—design, media, writing, photography and more—under one roof. That’s still a defining characteristic of the agency today.
View Services![PR/Content Manager Emily Morehart and Director of Business Development Niki Petit holding a copy of the press gazette](theresa-olivia-mckenzie-insight-creative.jpg)
After decades in business, there isn’t an industry we haven’t touched. But there are some we have extensive experience in, such as:
- Banking
- Manufacturing
- Health Care
- Agriculture
- Construction
- Travel & Tourism
- Automotive
Our powerful approach
Substance:
noun | sub stance | / ’sub stəns/: the quality of being important or significant.
We firmly believe that—for communication to be effective and easy to understand—we must provide substance. Too often, marketers rely on over-inflated language and fancy designs to “wow” their audiences. By using Communication with substance, we commit to meaningful dialogue. Every message Insight creates leads with the significant information audiences need to act. We believe that clear communication leads to effective communication, and effective communication leads to results!
![The Insight Creative Team gathered in Halloween costumes](insight-halloween.jpg)
![The Insight Creative Team gathering around for a summer cookout](insight-team-cookout.jpg)
![The Insight Creative Team gathering for Christmas](insight-2023-christmas.jpg)
![The Insight Creative Team at Bay Beach riding the Zippin Pippin](insight-zippin-pippin.jpg)
![The Insight Creative Team playing the advertising board game](insight-advertising-board-game.jpg)
![The Insight Creative Team before a Packer game](insight-packers.jpg)
Meet our marketing experts
It’s the people who make Insight unique and especially capable. Each team member brings specialized skills. Together, we make marketing an efficient, effective and overall positive experience.
![headshot of Insight Creative's , Insight Creative, Inc.](/images/logo-mark-only.jpg)
Insight Creative, Inc.
![headshot of Insight Creative's President, Jim von Hoff](/images/staff/Jim-von-Hoff.jpg)
Jim von Hoff
President
![headshot of Insight Creative's Creative Director, Jay Bauer](/images/staff/Jay-Bauer.jpg)
Jay Bauer
Creative Director
![headshot of Insight Creative's Media Director, Molly Setzer](/images/staff/Molly-Setzer.jpg)
Molly Setzer
Media Director
![headshot of Insight Creative's Associate Creative Director, Sam Rowe](/images/staff/Sam-Rowe.jpg)
Sam Rowe
Associate Creative Director
![headshot of Insight Creative's Vice President, Niki Petit](/images/staff/Niki-Petit.jpg)
Niki Petit
Vice President
![headshot of Insight Creative's Director of Front-end Development, Justin Parsons](/images/staff/Justin-Parsons.jpg)
Justin Parsons
Director of Front-end Development
![headshot of Insight Creative's Director of Business Development, Brian Brost](/images/staff/Brian-Brost.jpg)
Brian Brost
Director of Business Development
![headshot of Insight Creative's Business Director, Cindy Struensee](/images/staff/Cindy-Struensee.jpg)
Cindy Struensee
Business Director
![headshot of Insight Creative's PR/Social Media Specialist, Theresa Tebon](/images/staff/Theresa-Tebon.jpg)
Theresa Tebon
PR/Social Media Specialist
![headshot of Insight Creative's Media Coordinator, Olivia Biskobing](/images/staff/Olivia-Biskobing.jpg)
Olivia Biskobing
Media Coordinator
![headshot of Insight Creative's Content Creator, Melissa Gorzelanczyk](/images/staff/Melissa-Gorzelanczyk.jpg)
Melissa Gorzelanczyk
Content Creator
![headshot of Insight Creative's Marketing Coordinator, McKenzie Kalscheuer](/images/staff/Mckenzie-Kalscheuer.jpg)
McKenzie Kalscheuer
Marketing Coordinator
Our communication connections
Ongoing learning and self-improvement are top priorities at Insight. That’s why we proudly hold memberships in the following professional communities. These relationships help us keep pace with the latest ethical and technical industry standards, lend our own expertise to others and ultimately enhance our work.
![](aaf-fox-river-logo.png)
![](PRSA-logo.png)
![](BCHBA-logo.png)
![](Green-Bay-Chamber-Association-Logo.png)
![](second-wind-logo.png)
![](UpCity-Logo.png)