Social Media Specialist
Meet Theresa, Insight’s resident social media guru and tennis fanatic.
As our social media specialist, Theresa manages all aspects of our clients’ social media efforts, from writing copy and engaging with audiences online, to tracking performance across various platforms.
Communication with substance.SMTheresa embodies communication with substance by using carefully chosen words, hashtags and post structure to convey the unique voice and style of each client.
How she got hereTheresa obtained her bachelor’s degree in graphic design from UW-Green Bay, but she knew early on that she didn’t want a career that focused solely on design. She minored in communications and found her passion for social media management in her first job out of college, where she honed her marketing skills for two years before joining the Insight team.
To Theresa, working at Insight means...
Each day is completely different. I never get bored working with so many fantastic clients and I always have different projects I can jump into. I also love how down-to-earth everyone at Insight is and how committed we all are to helping our clients.
Theresa's #1 marketing tip
Get on social media if you haven’t already! There’s so much opportunity to grow your brand awareness and connect with your audience, no matter what business you are.
Theresa is a life-long tennis player and received a tennis scholarship from UW-Green Bay, where she played for the duration of her degree. She continues to stay connected to the Green Bay tennis community and helps coach students in her free time.