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Ho-Chuck Gaming Nekoosa Project cover

Ho-Chunk Gaming Nekoosa campaign


Ho-Chunk Gaming Nekoosa

Project type



  • Entertainment

A winning COVID-19 response

When the pandemic hit in spring of 2020, Ho-Chunk Gaming Nekoosa needed to communicate their reopening plan after a temporary closure. With a goal to announce that the casino was now open for gaming, but with a number of safety precautions in place, they needed a quick-turn, multi-faceted creative campaign. Billboards and exterior signage encouraged casino patrons to return, while assuring their safety with details of new guidelines. In the casino, playful and informational floor graphics, posters and digital signage reinforced that fun and games can co-exist with a pandemic when you “play it safe.”

ho chunk's hot streaks are for slots only campaign graphic
ho chunk's We put the odds in your favor campaign graphic
ho chunk's bet on us to keep you safe campaign graphic
ho chunk's we don't press our luck with safety campaign graphic
ho chunk's six is our lucky number campaign graphic
ho chunk's It's the safest bet you'll make campaign graphic ho chunk's mask up campaign graphic

Insight Creative is easy to work with, offering fun, innovative ideas. In a short amount of time, this small team of steam has impressed us with their outside-the-box thought processes based on streamlined systems.

Ericka Totzke, Director of Marketing

Ho-Chunk Gaming Nekoosa

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headshot of Insight Creative's Director of Business Development, Brian Brost
headshot of Insight Creative's Vice President, Niki Petit

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